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Ghent University adopts SubtitleNEXT to equip students for the future

For immediate release – 19 May 2022, Ghent, Belgium – Europe’s prestigious Belgian Ghent University has invested in the SubtitleNEXT platform for the Department of Translation, Interpreting and Communication to further empower students.

After carefully reviewing a number of subtitling software systems, including free cloud-based programmes, the university’s Language and Translation Technology team chose SubtitleNEXT as system of choice to replace their previous subtitling tool.

Ghent University is a major public research institution, currently ranked within the top one hundred World University Rankings. With a total of 36,000 students and 9,000 staff, the University of Ghent has over eleven faculties offering more than two hundred courses that conduct in-depth research within a wide range of scientific disciplines, while its research investment averages around £180 million annually.

Within the Department of Translation, Interpreting and Multilingual Communication, students are being trained as language and language technology specialists, which offers them career perspectives in the translation and interpreting industry, including marketing and communications, education, natural language processing (NLP), and so forth.

For many years, subtitling has been part of the curriculum at Bachelor, Master, and Postgraduate level, and constitutes an important internship program thanks to collaborations with The International Film Fest Gent.

Ghent University’s Language Technology Lecturer Cynthia Van Hee says, “SubtitleNEXT stood out from the other systems due to many factors such as its intuitive interface and the large number of functionalities it offers. The versatile licensing schemes, including PBT EU’s dedicated technical support and maintenance options also appealed to us, as they give us flexibility to request specific functionalities for our purposes.”

Expanding on the key elements that attracted the department to invest in SubtitleNEXT, Cynthia outlines further details, “With teaching purposes in mind, our decision was mainly based on the technical advantages that SubtitleNEXT offers, outlined in my summary as follows:

Firstly, SubtitleNEXT’s intuitive interface works for us. Basic functionalities for loading a video, such as, spotting, adding, removing, and editing subtitles are all straightforward in the system. This is a major requirement for us, given that teachers and students with different backgrounds would be working with SubtitleNEXT.

Secondly, we were very impressed with the multitude of functionalities SubtitleNEXT has to offer and that they are also relevant to a range of other courses in our department. SubtitleNEXT provides invaluable respeaking and live subtitling options for candidates in our Interpreting Master’s programme too, including automatic translation plugin possibilities for the courses on Translation, displaying different interface layouts that allow easy comparison of subtitle files and so on.

Thirdly, given our yearly collaborations with different film festivals, SubtitleNEXT also delivers in this important area for us, with the types of video formats the system supports and the number of export possibilities.

Finally, the SubtitleNEXT floating licensing option that PBT EU offers is a considerable advantage when working with many groups of students.”

In addition, Cynthia reveals a few of her favourite features in SubtitleNEXT, “We really like the logical and clear layout design with limitless options for subtitle layout and editing. The various interface layouts, such as the side-by-side view for correcting purposes are useful, as well as the support for different video and export formats. It’s also great that we have the opportunity in SubtitleNEXT to create different subtitling profiles, each with their own set of properties.”

Looking ahead to what’s next, she adds, “We are also eager to learn more about the live subtitling option in the future. We are truly satisfied with SubtitleNEXT as our new subtitling software, and so are our students. The software appears to be very intuitive to them and provides all necessary options to allow them to successfully embark on their subtitling adventure.

We are also really happy with and grateful for the customer support we received so far. Switching software always implies many changes and a steep learning curve, but we can always address our concerns and questions, which are responded quickly and efficiently.”

CEO and Managing Partner of PBT EU, Ivanka Vassileva concludes, “We are delighted to welcome Ghent University to the growing community of SubtitleNEXT professionals. We feel immensely proud that the university’s dynamic Language and Translation Technology team invested in SubtitleNEXT for its various language and translation programmes, arming a future generation with key skills within a fast-paced global market. As a team that places our customers as first priority, we deeply value the relationship we have with the university, and we very much look forward to working with Cynthia and her outstanding team as they continue to transfer excellent subtitling skills to the next generation in an evolving digital world.”

The SubtitleNEXT platform is used for both offline and real-time captioning for all kinds of media formats. Some of the many organisations, including universities that have already adopted SubtitleNEXT include EMG, Digitalmeister GmbH, Leinhäuser Language Services GmbH, Polsat, Kino Polska, University of Rome Tor Vergata, the University of Warsaw, European School of Translation, Max Live Media Access, Biovisjon, IT Pros Subtitles, Doli Media Studio, Cube Cinema Technologies, Tring TV, Bulgarian National Television, Canal Plus Myanmar, AMC, HD Media, Hellenic American College of Greece, European School of Translation, the Complutense University of Madrid, and many others.

Find out more about SubtitleNEXT at www.SubtitleNEXT.com

For more about Ghent University’s Department of Translation, Interpreting and Communication, visit https://www.ugent.be/lw/vtc/nl. Further information about the Department’s Translation and Language Technology research can be found here https://lt3.ugent.be/

 

Media Information


About PBT EU

PBT EU develops and provides performance-leading solutions and customisable engineering system integration to empower content providers, broadcast, production, and post-production professionals to operate efficiently at the forefront of an ever-evolving digital environment. PBT EU’s primary focus is flexibility, futureproof customer-driven product innovation, fast deployment, teamwork, perseverance, openness, speed, high quality work, as well as dedicated support of its products, solutions and services, which include – PlayBox Technology Neo product suite, EXEcutor™ broadcast servers and software applications, advanced captioning and subtitling software platform SubtitleNEXT, as well as Profuz Digital’s powerful business process and information management system LAPIS designed to efficiently centralise processes and data all under one roof. PBT EU collaborates with worldwide renowned technology partners across distribution and system integration projects. Headquartered in Sofia, Bulgaria, with a global outreach including centres outside the country where sales, support, manufacturing, and R&D operations take place. www.pbteu.com

 

About SubtitleNEXT

SubtitleNEXT is a user-friendly, innovative, customisable, intuitive, and affordable timed-text software platform. Already adopted across various multimedia industries, it is designed for personal and professional use. It easily adapts to any settings, resolutions, and formats such as AR, MR, VR, 8K, 4K, 2K, HD, SD, 3D, UHD across online video, TV, film, theatre, concerts, festivals, conferences, and events. It can be applied throughout the entire video production process from concept to distribution. SubtitleNEXT already has a proven track record of success and continued to support customers throughout the entire pandemic, owing to its flexibility and remote capabilities. Visit www.SubtitleNEXT.com

 

About Ghent University

To find out more, visit the Language and Translation Department website (in Dutch): https://www.ugent.be/lw/vtc/nl

The website of the research group Language and Translation Technology: https://lt3.ugent.be/

Socials:
www.vtc.ugent.be
www.facebook.com/ugent.vtc
www.instagram.com/ugent.vtc

 

London-based Titles-On embraces NEXT-TT to fully optimise global localisation efficiency

NEXT-TT penetrates the UK market as technology partner at London’s Titles-On

For immediate release – 25 May 2022, London, UK – Broadcast media and localisation specialists PBT EU announced today that London-based company Titles-On has invested in the NEXT-TT localisation workflow management technology platform to bolster the company’s infrastructure. NEXT-TT’s wide-ranging functionality has provided Titles-On with a powerful backbone designed to further support the whole organisation, in one single efficient system.

The NEXT-TT and SubtitleNEXT editors system which has been deployed at Titles-On, provides the organisation with dependable support for all subtitling management workflow processes which include closed captions, and subtitles creation, editing, correction, delivery, and in other crucial areas, such as freelance orders, financial and media asset management, purchase order management, automatic pricing calculations, income, and expenses breakdown reports and much more. NEXT-TT is also being used to support clients, in-house project management and professional teams of freelance subtitlers and translators, through to accounting staff and owners.

PBT EU installed a complete NEXT-TT management solution to integrate seamlessly within the organisation as a whole. Titles-On now makes full use of the CRM and commercials management modules within NEXT-TT. The platform’s consistent capabilities encompass every aspect of the business, irrespective of the complexity or simplicity of the tasks at hand.

UK-based Titles-On is a global company with an expanding presence in Asia. The company provides quality subtitling and audio services, such as dubbing and audio description and comprised of talented professionals from around the world to provide subtitling and localisation services. The team is set up to work remotely via cloud technologies, connectivity, and the best industry software. The company has established a reputation for consistency and has acquired exceptional recognition worldwide.

Titles-On is passionate about accessibility and believe that everybody should be able to enjoy the world of media. They also recognise that captions can be instrumental in supporting literacy, and they feel strongly that there is a special place in their hearts for independent film makers to reach audiences across borders and get their films distributed on streaming platforms such as Netflix, iTunes, and Amazon. Titles-On is affiliated to a number of organisations that work with them to provide the best services for their clients such as The American Translators Association, Media & Entertainment Media Alliance, Entertainment Globalization Association, and the Raindance Film Festival.

“Titles-On is a tech-enabled player at the forefront of utilising the smartest technology to automate parts of our workflow. When choosing our technology partner, the deciding factor was the flexible approach of the team at NEXT-TT, creating a solution for us to meet our specific preferences today as well as facilitating adaptation of the system to meet future requirements. It is like having bespoke technology at retail prices.” Stated CEO of Titles-On, Bente Ottersen.

“We are thrilled to support Titles-On as a fully-fledged cloud facility, which has always been at the core of NEXT-TT’s strategy, long before the pandemic arose. Our aim is to best help companies manage security and complexity across projects, global offices, staff, and freelancers,” noted PBT EU’s CTO Kamen Ferdinandov. “The partnership with Titles-On demonstrates how NEXT-TT’s platform allows global firms to access projects at any given time, from anywhere, and facilitate collaboration among staff.”

“We are immensely proud to be Titles-On technology partner, and it’s rewarding to see them embracing NEXT-TT as their platform of choice for their production pipeline for media localisation workflows, and much more,” PBT EU’s CEO and Managing Partner Ivanka Vassileva said, “Titles-On has an excellent reputation for delivering high-calibre services. They are a dynamic company that continually revises and works with the latest technology to stay ahead of change within our industry, ensuring best practice and adapting to emerging technologies in order to benefit their clients and wider community. We admire their outlook and are very pleased to be providing the NEXT-TT platform from which they can continue to deliver great work. We look forward to a long partnership with them.”

PBT EU specialises in the broadcast and media market with a host of hardware and software solutions for digital asset management and localisation services, which includes the SubtitleNEXT and NEXT-TT platforms.

NEXT-TT is a hybrid software platform for managing timed-text, dubbing and localisation services for all types of content. It includes functionality for managing translation teams, audiovisual professionals, creative freelancers, while providing users with powerful toolsets in a secure workspace enabling accelerated workflows with quality results.

The SubtitleNEXT platform is used for both offline and real-time captioning for all kinds of media formats. Some of the many organisations, that have already adopted SubtitleNEXT include EMG, Digitalmeister GmbH, Leinhäuser Language Services GmbH, Polsat, Kino Polska, University of Rome Tor Vergata, the University of Warsaw, University of Ghent, European School of Translation, Max Live Media Access, Biovisjon, IT Pros Subtitles, Doli Media Studio, Cube Cinema Technologies, Tring TV, Bulgarian National Television, Canal Plus Myanmar, AMC, HD Media, Hellenic American College of Greece, European School of Translation, the Complutense University of Madrid, and many others.

Find out more about NEXT-TT at https://pbteu.com/products/next-tt/

For more about Titles-On, visit www.titles-on.com

Subtitling enriches the best of both worlds of Noise and Silence

We live in a world of noise. We experience busy cities, bustling towns, crowded service stations, hectic roads, airports, and shopping malls. Loud announcements, traffic, road repairs and planes flying by, all bombard our air space with decibels that drown out what we might be trying to listen to or watch on screen at the time. Even at airports or railway stations, for example, schedule announcements are constantly interrupting our concentration. Wherever we are, be it at home, or on the road, we are regularly faced with visuals that seem to scream at us vociferously – from large giant plasma screens, bright flashing digital signage ads through to our own home televisions, laptops, or mobile phone screens.
Whether we are able to hear or have impaired hearing, we can find ourselves in blaring environments that make it very difficult and challenging to hear a news broadcast we might be playing that we need to concentrate on, or a message we want to hear on our phone. The solution is clear – we simply just need to switch on the subtitles in our preferred language, and they immediately allow us to step into a new world of clarity.
Subtitles play a hugely important role in making us feel included in all situations and help us to still take part despite the clamour around us. Whether we are watching a news broadcast on a public TV screen with a lot of background noise or trying to watch a movie on our laptop in a busy airport lounge or as a hearing-impaired person attending a conference or watching a movie at the cinema or a play at the theatre, subtitles help to bridge the communication gap and welcome everyone in to the circle of communication.
Following new regulations for broadcasters that require AV content to be made accessible to everyone, including hearing-impaired people, subtitling is finally being recognised as essential, making subtitles a valuable asset to programme makers.

Imagine being in a world where your sense of hearing has completely gone, and a wall of silence surrounds you wherever you go. It can be a lonely, isolating, and frightening place if you are not able to sense what is being communicated in a public space and if you feel cut off from everything. In this scenario, it is important that everyone is included and has access to public messages in public places, as well as being able to access news, plays, movies and television programmes, just as much as everyone else can and this can be achieved via subtitling options.
Hearing loss is an extremely important subject. The more it is brought to the forefront of debates, even if awareness is raised in the form of a sci-fi movie, for example, the better society will learn to take great care of those who struggle with their hearing. To raise awareness of the experiences that our hearing-impaired friends and loved ones endure is vital.
Owing to the disruptive chaos caused by the health crisis, it is a positive move in media to see more stories focusing on marginalised groups and demographics within the mainstream.
Empathy can be evoked, and perceptions can be changed by more nuanced cinematic depictions of what deaf people have to live with. Recent films that touch on this well include Todd Haynes’ Wonderstruck (2017) and Darius Marder’s Sound of Metal (2019). In addition, Coda is another movie worth mentioning and is this year’s most anticipated drama release about a deaf family that live and work on the Eastern Coast of the United States. John Krasinski’s directorial debut, A Quiet Place (2018) has proven to be a great success for the deaf and hard of hearing community with deaf co-star Millicent Simmonds and the film’s use of American Sign Language throughout. This engaging thriller glances into a world where silence is golden, and where sound brings grave danger in a post-apocalyptic America, where the characters have to move in absolute silence to avoid alerting a mysterious pack of creatures that have intense levels of hearing.
Sound and silence become personified as characters in the film, helping to build up the tension, with the camera enabling the viewer to see a different perspective and to hear the world through the ears of the protagonist. These scenes powerfully help to shine a spotlight on the personal struggles people with hearing loss have to cope with. The scenes portray the sheer courage required to navigate through a silent world and depict the very real challenges that hearing loss can present to people in multiple situations.
These excellent films have brought the issue out in the open, giving deaf people the visibility they deserve. Hopefully these brilliant movies will inspire more filmmakers to look to the deaf and hard of hearing community in creative ways and to use subtitling to be more inclusive to everyone including those who speak different languages.
Filmmakers and broadcasters can benefit from subtitling software that provides them with flexibility so they can enjoy a seamless in-house network to share live output across multiple different production teams on a global scale. With reliable and affordable software systems on the market, subtitling is not burdensome or expensive.
SubtitleNEXT is a very popular and affordable system that is used for captioning live events and offline content in real time. It can stream content in multiple formats that are suitable for linear broadcasting, including VOD platforms and social media platforms. Defined as an exceptionally dependable subtitling software platform, it is no surprise as to why SubtitleNEXT is referred to by many professionals today as the “subtitler’s lifesaver.” Delivering to high industry standards, the system has an array of immediate resourceful tools and features.

The SubtitleNEXT subtitling platform provides subtitling professionals with many toolsets that can significantly enhance their work, one example being the “live dictation” function which can be used in live subtitling workflows in order to caption news and events in real time which is quite an exciting new development. Many more exciting features have been released and more are on the horizon for 2021. The team at SubtitleNEXT support hearing impaired charities and have a great interest at making their lives easier by supporting Bulgaria’s Listen Up organisation which champions their cause to be heard.
SubtitleNEXT already has a proven track record of success. Throughout the entire pandemic, it has continued to support customers, owing to its flexibility and remote capabilities. Many of the companies that have already adopted SubtitleNEXT include Polsat, Kino Polska, OiV in Croatia, Listen Up in Bulgaria, AMC in Hungary, Hayat, HD Media, OBN, University of Warsaw, University of Rome Tor Vergata, Doli Media Studio and The European School of Translation. Others include Europe’s largest Belgium-based production company Videohouse where SubtitleNEXT was used for well-known TV series such as Big Little Lies, Sirens, Vikings, and others.
SubtitleNEXT user, Veronique Denis creates accessible audio-visual content for the hearing and visually impaired and is an accessibility professional and specialist in real-time subtitling and Co-founder of Max Live Media Access Services in Belgium. She shares, “We strongly believe in media accessibility and in the fact that if you open up content for a smaller group, such as people with hearing impairment, there’s always a much larger group that can benefit from it as well. Think of the mother rocking her baby to sleep while watching a video or a neurodivergent person who gets overwhelmed at a busy railway station trying to obtain information. With today’s technological possibilities, which SubtitleNEXT showcases perfectly, not providing subtitling is almost equal to actively choosing to exclude a part of society. Luckily, over the last few years, awareness for inclusive media has increased and subtitles are now often expected as a standard service. This may be challenging for broadcasters wanting to meet accessibility standards and who want their content subtitled on different platforms. SubtitleNEXT enables us to meet broadcasters’ demands and high standards by being our one stop shop for all of our subtitling needs: live, semi-live or pre-recorded, the result is always of high quality.”

Veronique Denis, Co-founder,Max Live Media Access Services

Sonya Chakarova who is the Sales and Marketing Director at Pro Systems adds, “We are impressed with PBT EU’s refreshing approach and their impact in the broadcast sector with SubtitleNEXT. This remarkable software platform is playing a relevant role, not only in exceptionally constructive and helpful areas such as advancing accessibility for the hearing-impaired, but also in helping to improve communication and boost subtitling creativity in the broadcasting, media, and creative industries with a viable and affordable solution.”

Sonya Chakarova, Sales and Marketing Director, Pro Systems
Visit www.SubtitleNEXT.com for further updates.

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